Cream City Brick.
Cream City brick is a cream or light yellow-colored brick made from a clay actually found around Milwauee in the Menomonee River Valley and on the western banks of Lake Michigan. These bricks were one of the most common building materials used in Milwaukee during the mid and late 19th century, giving the city the nickname “Cream City” and the bricks the name “Cream City bricks”.
Fred Pritzlaff, the son of founder John Pritzlaff, took over the Hardware Business in 1951 and worked long days and nights to continue his father’s legacy. It was a trying time, as the world shifted how it bought and sold goods and hardware. Fred was desperately figuring out how to expand the business, but died late one night in his office — some say, from sheer hard work.
If you hear faint sounds of work machinery or see small unexpected improvements to you apartment, don’t be surprised if it isn’t Fred, continually tinkering to make the Pritzlaff a little better everyday!